Tag: social media in outreach
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A Case Study in Using Social Media as an Outreach Tool
I created a pollinator-focused blog as part of my doctoral work (in 2011-2012) and explored the numbers, diversity, and engagement of visitors from all over the world. The overwhelming conclusion was that social media can be a cost-efficient and effective method of spreading environmental awareness. This research is no longer suitable for publication in peer-reviewed…
Athena Rayne Anderson 